Saturday, February 2, 2008
In the spirit of the big game tomorrow, I thought I would pass on some interesting information I heard while listening to sports radio yesterday. Apparently Super Bowl XLII is going green by sourcing the University of Phoenix Stadium and Fox News’ energy requirements from the Arizona Salt River Project (SRP). The SRP will be providing energy to the stadium and Fox News using only renewable energy – wind, solar and geothermal. Although this is the first time that a Super Bowl’s energy requirements will be 100% sourced from renewable energy, this isn’t the first time that a green approach has been used. Last year the super bowl in Miami purchased certificates that offset the carbon emissions of the event: http://www.forbes.com/2007/01/19/super-bowl-green-sports-biz-cz_ad_0119green.html. Although these choices don’t have any sizable impact overall, I think they are important from a publicity standpoint. The more the general public is aware of energy problems and emissions issues that we face, the more likely the public is to put pressure on politicians to implement policy change. Policy change is likely one of the most important factors to drive energy usage and technology change here in the US.